According to several sources, the Google Bomb has now been defused. This is great news for some people and not so great for others.

'The reasons why!!!', I hear you cry. Well, G.W Bush will certainly be happy, as his Google Bomb was one of the biggest and most commonly known of all. The Bush Google Bomb was 'miserable failure'. If you search for miserable failure on Google, then www.whitehouse.gov/president used to some up as the top result. Since Google updated their algorithms, the top results are now articles discussing how miserable failure put the whitehouse at the top.

Another top official who will be pleased by the defusing of the Google Bomb is Tony Blair. He was at the top of Google for the search term 'liar'.

The reasons people will not be so happy are people who do off-site optimisation for unrelated search terms, effectively Google Bombing. For example; If site A has lots of SEO text to site B, but site B has little or no relevance to SEO, then site B will be penalised. But, site B might be involved in SEO. This is an unlikely scenario, but you get the drift.

"It's completely automated", says Google. Whilst claiming it not perfect, Matt Cutts hints that the algorithm update to defuse the Google Bombs will do the job.

Google produces search results automatically using software to examine a web site's pages and determine the relevancy of the content and the relevancy of popular sites that link to them. The more popular web sites that link to another web site the more likely that web site will list highly in the search results for that search term.

Whilst this has not been a major problem for Google before, Google Bombing became very popular and the main Google index started to suffer.

For more information, visit: -
Bigmouthmedia
Matt Cutts' Blog
Searchengineland