Internet Marketing Quick Links
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Summary
Arguably the daddy of all search engines on the Internet.
Google is based around pure search and is not a portal for other services, although Google do offer some other Internet related services.
With the term ‘Google™ It’ becoming a common phrase and the simplistic interface, Google™ certainly have a large percentage of the search market.
Crawler
Commonly known as Googlebot™, this robot crawls the web and populates the Google™ main index.
It is reported that Google™ employ specific algorithms to the crawl results and rank web sites according to these algorithms
Submissions
Google™ allow for simple submissions to their index by using their online form
Google™ also provide a sitemap service that allows for XML submission of a site map
Advertising
Commonly known as Google™ Adwords™; This is Google´s system for deploying paid adverts.
With a bidding style system for the phrases you wish to appear under, this method of advertising can provide significant traffic if employed correctly.
Known as Gmail™; This is Google´s free webmail facility
To subscribe you have to be invited by an existing member
Maps
Google™ Maps was launched in early 2005 and provides the user with street maps and other geographic tools
Whilst you cannot search for a location, this tool is very helpful for the web developer and provides a insight to Google™ Earth
News
Google™ provide a news service that picks up the most relevant up to date articles from whatever news you are searching for
This news is also split into regions and categories, so you can easily find the news you are looking for.
Other
Images
Groups
Froogle
Book Search
Earth
Finance
Blogger
Calendar
Translate
Talk
Picasa
Desktop
Local
Video


